Last chance to get your hands on a Little Yellow Bird x Idealog T-Shirt!


The fashion industry is a difficult one to enter, full of hipsters and waste, but today we threw caution to the wind and released a new range of T-shirts, alongside the wonderful humans at Little Yellow Bird. The T-shirt, a simple yet compelling number, has the IDEALOG banner embellished on the chest area of the popular Little Yellow Bird ‘Tui Tee’, suitable for most shapes and sizes. Further, the Idealog x LYB 'Tui Tee' comes with a 12-month Idealog subscription, a perfect magazine to neglect in your living room. 

The Tui Tee is made in the Little Yellow Bird factory in New Delhi, which staunchly follows fair trade guidelines. Little Yellow Bird has fought to stop modern slavery, demand supply-chain transparency, and improve sustainability in the face of fast fashion and climate change, you can read more about its huge efforts here

Fit: Unisex or Fitted

Colour: Navy

Material: 100% Organic Rain-Fed Cotton (Jersey Fabric)

Weight: 180gsm

Tee Attributes: Overlock Safety Stitch at Sleeves, Reinforced Shoulder Seams, Flatlock Stitching.

Finally, you can be the highly intelligent, deeply sustainable, person at the party who doesn’t actually have to say anything. 

This deal is only up for two weeks, so buy one here before they fly away.

Idealog has been covering the most interesting people, businesses and issues from the fields of innovation, design, technology and urban development for over 12 years. And we're asking for your support so we can keep telling those stories, inspire more entrepreneurs to start their own businesses and keep pushing New Zealand forward. Give over $5 a month and you will not only be supporting New Zealand innovation, but you’ll also receive a print subscription and a copy of the new book by David Downs and Dr. Michelle Dickinson, No. 8 Recharged (while stocks last).