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Fashion

Most Creative People

Deadly Ponies founder and Creative Director Liam Bowden was the People's Choice winners for Most Creative in fashion/footwear for Idealog and Accenture's Most Creative People. Bowden began making one-off leather pieces and jewellery in his garage. And now Deadly Ponies has become an internationally renowned leather accessories brand that has challenged traditional notions of design. And a recent collaboration with My Little Pony cemented its pop cultural cool factor. Here, he talks finding inspiration, where his best ideas come from and resilience.