Idealog is New Zealand’s favourite guide to entrepreneurship and innovation in business, design, science and tech

How To

New entrepreneurs often think pitching is only about convincing potential investors that their product or service is worth the investment. But pitching’s so much more than that.


Artisanal NZ

We rage against the machine and take a look at the some of the best handmade products in the country.

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Top Global Food Trends

Idealog examines six food trends changing what and how the world is eating and drinking.

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Discover AUT

All the latest news, research and innovation from the Auckland University of Technology

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Shared spaces

As New Zealanders, the values that we hold help us tell our story. Our isolated location shapes the way we instinctively work together with trust and respect. Our welcoming nature ...