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Idealogic: the definitive, incomprehensible guide to being more innovative

One of humanity's ongoing quests is to discover the secret to innovation. Can you inspire eureka moments by working in different environments and participating in different activities? Are certain performance enhancing substances better for idea-generation than others? Idealog's in-depth data journalism project reveals all. 

Idealog has been covering the most interesting people, businesses and issues from the fields of innovation, design, technology and urban development for over 12 years. And we're asking for your support so we can keep telling those stories, inspire more entrepreneurs to start their own businesses and keep pushing New Zealand forward. Give over $5 a month and you will not only be supporting New Zealand innovation, but you’ll also receive a print subscription, an Idealog t-shirt and a copy of the new book by David Downs and Dr. Michelle Dickinson, No. 8 Recharged (while stocks last).