Apps and all that
SidelineApp: The app rugby-loving New Zealand needs to get its grassroots sports fix
Let's say you have friends or family playing sports on the other side of the country. You want to go support them, but there's no way you can get there. Enter SidelineApp.
He waka eke noa
Kōkiri and Māori start-up innovation roundtable (listen)
In this special podcast, Idealog has a roundtable chat with the team behind the start-up Akudos and MYOB about Kōkiri, a unique business accelerator dedicated to speeding up the development of Māori businesses, as well as the importance of large businesses supporting start-ups, what we mean when we talk about agile working, Māori innovation, and more.
Channel battles
Spark pits traditional media vs. social media in Kiwinade launch experiment, calls on businesses to up their digital game
Spark Lab recently pitted social media against traditional advertising in a bid to see which would perform better in launching a product, a drink dubbed Kiwinade, in the local market.
Study = success?
Do you need a degree to work in tech? More than 100 of NZ's biggest companies say no
Some of Aotearoa's largest companies have signed an open letter urging a rethink of the country's education system. But will anyone take notice?
He waka eke noa
Te Wiki o te Reo Māori: How brands are keeping the language alive
In the 2013 census, 21.3 percent of the population identified themselves as being able to converse in Māori, continuing a downward trend for the language. Now, in an effort to keep the language alive for generations to come, local brands are marking Te Wiki o te Reo Māori (Māori Language Week) with some lessons.
Acquisition
Nathalie Morris on Ubiquity growing up and being acquired by Spark
Following the announcement that Spark's acquired Ubiquity to merge it with Qrious, we chat with Ubiquity co-founder Nathalie Morris about taking up the offer, letting the business grow to the next level and what it means for herself and client.
Bright ideas
Spark Lab takes its business advice for a spin with Carpool Coaching
Spark Lab’s giving James Corden’s popular Carpool Karaoke format a business twist in a new campaign called ‘Carpool Coaching’.
Sponsored content
How Spark Lab is helping Kiwi businesses perform better
So, you’ve got a business. You have a website. You even have a Facebook page set up. That’s all you need, right? If only it were that simple.
Bright ideas
Spark Lab is showing off its mentoring expertise
Spark Lab is on a mission to show that it offers more than just events, so it’s pulled in Sir Ray Avery, Dame Rosanne Meo, Dr Michelle Dickinson (aka Nano Girl) and Eat my Lunch co-founder Lisa King for a new campaign to demonstrate the leadership and mentoring that's on offer to businesses that get involved.
