Creative solutions company, M&C Saatchi and business management platform, MYOB have come together to provide SMEs with creative services under a team dubbed NMBL.

Bringing together the best minds for data, customer experience, creative, design and PR, MYOB and M&C Saatchi have come together for NMBL, supercharging the business platform’s ambition to build the business landscape in Australia and New Zealand.

MYOB is a platform that supports businesses with 0 to 1000 employees by providing SMEs with workflow, inventory, finance and management solutions to help them make better decisions to “unlock their full potential and confidently grow”.

M&C Saatchi is a creative company fuelled by data, technology and insights and has worked with brands such as New Zealand Rugby, Woolworths, RSPCA and Tourism Australia.

“As our business enters a new chapter, through NMBL we are focusing on building the products and solutions people in business across Australian and New Zealand are asking for,” says MYOB Chief Marketing Officer, Dean Chadwick.

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NMBL will be strategically led by M&C Saatchi Group practitioners and will be working to create bespoke models to meet the needs of the partners and users of MYOB.

Managing Director of M&C Saatchi Group, Ben Harrison, says through NMBL, SMEs will experience a connected approach all the way from product design to comms to buttons and billboards.

“MYOB is an iconic Australian tech brand that’s been helping small businesses for over three decades to do big things. NMBL will help MYOB realise its big ambitions over the next five years in Australia and New Zealand,” adds Harrison.

Chadwick says MYOB is focused on helping Australian and New Zealand SMEs make big moves and NMBL is set to support them.

“Small businesses and sole traders are doing it tough out there, so we want the NMBL partnership to help MYOB support more Australian and NZ businesspeople start, survive and succeed,” he adds.