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Designbrought to you by insight creative

Packaging Design

Known for bucking against the trend of plain-as-Jane packaging for grocery house brands, Foodstuffs' latest investment into the design of its Pams flour range is proving to be a winner.

Idealog + Insight Creative

With New Zealand tourism experiencing rampant growth, constraints are rapidly appearing because of accommodation pressures in key destinations. New hotel investment is becoming critical and, given the scale of that investment, New Zealand Trade and Enterprise took the business case to major offshore funding sources with marketing support from Insight Creative.

Good cause

Sealy and four New Zealand designers have teamed up to create bespoke bed designs, in a bid to raise money for the New Zealand Breast Cancer Foundation.

Otherworldly

Andy Mitchell used to create containers to send products around the world; now, he's designing personalised, transport-friendly, nail-free coffins.