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Kiwi ethical food brand aims to raise $1 million to go global

Popular ethical oat milk and banana brand, All Good, is expanding internationally and to meet this demand, is now seeking investors in its first ever capital raise.

With plans to head into Asia and the Middle East, All Good is hoping to raise $1 million to accelerate its expansion plans.

Already, All Good has sold around $1.2 million worth of product into international markets in 2023 – including $800,000 to South Korea and $300,000 to Dubai – alongside its growing success in New Zealand.

“All Good is poised for significant growth and innovation. Already more than 6,000 litres of All Good Oat Milk and 13,000 bunches of All Good bananas are sold every day, and we can see even more opportunity to expand here and in our export markets,” says All Good General Manager, Faye Macgregor.

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The All Good brand, now 12 years old, has kickstarted the ‘oat milk craze’ the country saw in 2019.

It has since sold around 6 million litres of oat milk and 40 million bunches of bananas.

Over the years, All Good has seen experienced “solid profit” thanks to the strong specialty café and grocery channels the brand has established. In the past year, it has achieved a 240 percent revenue growth and $8 million in sales.

All Good bananas and oat milk products are available in more than 400 supermarkets nationwide such as Foodstuffs, Woolworths, Farro and BP Wild Bean cafes and its oat milk is the prime choice in more than 1000 premium cafes across the country.

With its plan to raise $1 million, All Good hopes to achieve a number of goals such as bringing its oat milk manufacturing on-shore to New Zealand in 2024 with locally sourced Southland farmed oats, meeting international demand and possible new product innovation.

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