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Augusto announces new managing director and overseas expansion

Augusto announces new managing director and overseas expansion
Aimee Mccammon, Leon Kirkbeck and Michelle Walshe.

Creative agency Augusto has announced its New York office is expanding, while Aimee McCammon joins its Auckland team as managing director alongside a plethora of new appointments.

McCammon was previously a managing partner at Assignment Group, general manager at Peter Jackson’s Park Road Post Production, and has spent five years with Saatchi & Saatchi in Auckland, Wellington and New York.

Augusto co-founder Michelle Walshe says McCammon is a strong leader with unique skills and experience across agency, film production and business strategy.

“With her at the helm, we know the New Zealand business is not only in safe hands, it will also get an extra shot of enthusiasm and expertise,” says Walshe.

Other key appointments include Fleur Tonner as finance director, who joins from 14 years at Clemenger Group; Kathryn Allemann heading up business development and marketing; and Mitch Crowe and Julie Koch from FCB joining the creative department. 

McCammon’s arrival came as Walshe made the move to New York where she will now be based alongside co-founder Leon Kirkbeck.

Kirkbeck’s been growing the New York operations for the last 18 months, and says now it has a dedicated core team so it can say yes to new opportunities opening up for it.

It was late February last year when StopPress spoke to Augusto and received a weather update from New York. At the time, Angus McNab joined as a chief strategy and international officer to represent Augusto in the US.

And when we checked in with Walshe and Kirkbeck back in April as Augusto celebrated 10 years, the office was servicing US clients, as well as working with New Zealand brands looking to put a footprint in the US market.

They had also welcomed Kiwi Bridie Picot – daughter of Pic Picot (founder of Pic’s Peanut Butter) and advertising strategist who most recently worked at Mother New York – to the US team.

She and the team are working on a growing group of US-based clients that include AIG, NBA’s Brooklyn Nets, Blunt USA, Parley, Rodd & Gunn, and the New York Red Bulls Major League soccer team.

Meanwhile, back in New Zealand, there’s a new film in the works for Augusto Entertainment as well as a five-part series showcasing the history of New Zealand comedy for TV One. 

  • This story was originally published on StopPress.

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