Beer beer beer
Mo' beer money, mo' problems? ParrotDog and the risks of equity crowdfunding
Wellington brewer ParrotDog’s PledgeMe campaign is breaking records. But is the financial model sustainable?
Beer beer beer
Too many dicks on the dancefloor: Are beer advertisers missing out by excluding women?
Your stereotypical beer ad often involves a man, seemingly dying of thirst, glugging down large mouthfuls of the bubbly, golden elixir. But, it turns out, women get thirsty too and are still largely underrepresented when it comes to beer advertising, despite the fact more affluent women started drinking beer last year than any other group.
Craft beer guide gets its kickstart
The Kiwi Craft guide to craft brewers and their brews is cashing in on the popularity of these local drops with a successful Kickstarter campaign.
