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Start-up helps boost domestic tourism with unique gift experiences

Buying a present for a loved one has just gotten easier, with new start-up ‘Chuffed Gifts’ offering Kiwis a better way to gift activities and experiences.

The uncertainty of whether your gift is going to be well received or not is an anxious feeling we have all experienced, but this new way of gifting is guaranteed to remove all the stress. Chuffed Gifts lets the recipient select an adventure from up to 22 handpicked experiences per package, so there’s bound to be an activity the receiver will enjoy. Ditching the PDF vouchers and printed pages, the start-up’s gifts will also come presented in a recyclable tube to ensure giving and receiving an experience is fun from start to finish.

Born during the country’s nationwide Lockdown, the start-up comes from the masterminds at the multi-award winning Rotorua Canopy Tours. Their mission is to encourage more Kiwis to enjoy New Zealand’s world-class experiences while helping revive New Zealand’s domestic tourism.

“We faced a situation where we had to make some staff redundant. We didn’t want to do that to them in the middle of a nationwide lockdown, so we instead started Chuffed Gifts and offered them roles in it,” says Chuffed Gifts founder James Fitzgerald.

“We knew that if we could make this work, it would also have a positive impact on our fellow tourism operators. With the borders shut, supporting the New Zealand tourism industry was a big motivation for the team.”

With Christmas drawing close, the team hopes people will gift memories rather than “stuff” this year, as the best gifts come from connecting people, places, and businesses while creating moments that will be remembered forever. Fitzgerald adds that local tourism operations and businesses are needing support now more than ever and will benefit greatly from people purchasing the activity packages.

Chuffed Gifts’ packages start at $79 and can be gifted to people of all ages and interests, including packages for two, as well as adventure, relaxation, and ‘bucket list’ activities.

How it works:

  1. Choose a Chuffed Gifts package – with options for thrill-seekers and those who prefer a little pampering – we make it easy to find the perfect gift. Buy online instantly and let us do the rest.
  2. Give the Chuffed Gift tube – Filled with information about all of the adventures available in their package, we ship the Chuffed Gift tube to you or directly to the recipient. It’ll inspire them, excite them, and give you the ‘best gift giver ever’ status.
  3. They choose the experience – is it Raglan, Waiheke, Rotorua, or Coromandel? They pick the destination and activities that appeal most and then redeem their experience with Chuffed Gifts – all thanks to you.

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