Looks can be revealing

Micro-trends in fashion are constantly changing – one minute we’re being told we should be wearing harem pants, and the next you shouldn’t be seen dead in them. TRA's Claire Tutill and designer Rory Docherty explain how there's far more to it than just what looks good.


Donald Trump won the US presidential election in part by knowing his audience and coming up with an effective marketing slogan, writes JWT NZ managing director Simon Lendrum.