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Tapuwae Roa releases investment playbook for Māori entrepreneurs

For those with a venture and heading into the market for the first time, Tapuwae Roa have released its very own investment playbook to help Māori entrepreneurs.

Covering everything from interpreting investor jargon to understanding the ups and downs of start-up life, Tapuwae Roa, a social impact organisation, have released its Te Ara Takatū: Pathways for Māori Entrepreneurship playbook for budding founders.

For Tapuwae Roa, its goal is to pursues tikanga-led social change with the purpose of whāngaitia matua te tuakiri Māori (promoting the sustenance of Māori identity) through targeted funding, investment, and advocacy. 

The playbook includes experiences and perspectives from Māori founders and venture capital investors, and was formed together through a joint research endeavour by Tapuwae Roa, PwC, and New Zealand Trade & Enterprise (NZTE). The playbook is a comprehensive overview of what makes early-stage startups investable within Aotearoa New Zealand.

Read more: Tapuwae Roa and Sprout Agritech bring Māori start-ups together

“Te Ara Takatū is the pathway to preparedness, arming Māori startup founders with key knowledge to assist them in raising capital in order to scale their ideas not just throughout Aotearoa, but globally,” says Te Pūoho Kātene, Kaihautū at Tapuwae Roa.

Through a series of interviews with founders, investors and experts across various stages of the venture capital landscape, the report distils the shared experiences and perspectives to identify key drivers, assumptions, and incentives that inform investment decisions.

“Increasing investment in minority founders is not just affirmative action; it is solving market inefficiency. We must continue to actively grow and support pakihi via investment education initiatives; accelerators, bootcamps, incubators, and advisory services – designed by Māori, and delivered by Māori, for the growth of rakahinonga Māori,” adds Kātene.

Through the playbook, they hope to make Māori ventures ‘investment ready’.

For those interested in the playbook, can find it here.

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