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The Idea Log: How to get noticed in business

The Idea Log

The Idea Log: How to get noticed in business

Perception is everything in business. And perceptions are shaped by what people experience in the real world and by what they see and hear in the media. As we’ve seen with recent political events, feelings regularly trump facts, so the Idea Log, Idealog's spirit 'animal', is back again with some suggestions on how to gain attention and create positive perceptions of your brand.