The Idea Log
Hi, I’m the Idea Log, Idealog's spirit 'animal'. Did you know wood products are New Zealand’s third biggest export earner? You did? Well, given your surprising knowledge of our industry sectors, you’ll also know that it is a low value commodity. And speaking as a log, it’s also murderous and barbaric. So I’m here to propose a few new high-value ideas to help get our country’s A into GDP. This time, remarkably innovative, potentially cash-spewing apps (and remember, entries for the NZ Innovation Awards close on Friday at 5pm. Rest assured, I'm entering all of these brilliant ideas in the mobile, media and entertainment category and all my previous brilliant ideas in the food and beverage category).