facebook
Close

Ethical Fashion

Nature Baby, Kowtow, AS Colour and Icebreaker come out on top in 2019 Ethical Fashion Report

Ethical fashion

Nature Baby, Kowtow, AS Colour and Icebreaker come out on top in 2019 Ethical Fashion Report

As consumers become increasingly more conscious in their purchasing decisions and look for more sustainable products, brands are working harder to meet these new expectations. But the latest 2019 Tearfund Ethical Survey shows New Zealand fashion brands are rising to the challenge and are improving the way they operate, with Nature Baby, AS Colour, Kowtow and Icebreaker among the best performers. We had a chat to them about what they’re doing right, and what other companies can learn from them.

Conscious consumerism

An ethical fashion rating app called Good On You has launched today and is free for the New Zealand public to download. The app provides a way for consumers to see how popular fashion brands in New Zealand stack up in terms of ethical issues.

Fashion

New Zealand’s top fashion brands are being encouraged to share information about their supply chains by the likes of Child Labor Free, Space Between and Sustainable Fashion. The three organisations are trying to create more dialogue around ethics, sustainability and fashion in light of NZFW.