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Plant-Based Diet

If you plant it, they will come: Sunfed's Shama Lee on tackling the meat industry in New Zealand

Climate Week, brought to you by Kiwibank

If you plant it, they will come: Sunfed's Shama Lee on tackling the meat industry in New Zealand

Is going meat-free the way to fight climate change? In part two of a series, we explore the plant-based food companies in New Zealand that are tickling Kiwi consumers’ taste buds, while showing them there’s alternatives to meat that aren’t as impactful on the planet. Here, we talk to Sunfed founder Shama Lee about creating a plant-based ‘meat-free meat’ that looks and tastes like the real deal, and the implications for New Zealand's food exports.