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One Fat Sheep

How Idealog, Chorus and One Fat Sheep brought this issue’s AR cover to life

AR me hearties

How Idealog, Chorus and One Fat Sheep brought this issue’s AR cover to life

For the 2017 Innovation Issue – as with every issue – we wanted to try something new. So we talked to our friends at digital solutions agency One Fat Sheep to see if we could harness their augmented reality (AR) expertise. And, with the support of Chorus, we’ve turned the cover into an interactive contents page that brings the main sections and stories to life and blends print with digital.