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Augmented Reality

Providore Wines debuts New Zealand first, augmented reality wine (don't worry, it's the label – the wine's still drinkable)

Wine o'clock

Providore Wines debuts New Zealand first, augmented reality wine (don't worry, it's the label – the wine's still drinkable)

Newcomer to the Central Otago wine scene, Providore Wines, is using augmented reality technology to take users on the journey of how its drop is made, from grape to bottle, via its labels. The experience lets customers go inside the landscapes of Providore's South Island winery, see where it's made and get to know the people that make it, including Pete Bartle, one of New Zealand's most respected winemakers.