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10 December 2020

 
 
Behind the scenes of SkyCity’s new All Blacks Experience

Tech

Behind the scenes of SkyCity’s new All Blacks Experience

The latest tourism attraction to hit Auckland is a must see for everyone. Located at Auckland's SkyCity, visitors can experience what it truly feels like to walk in an All Blacks' shoes, from preparation in the locker room to walking out of the stadium tunnel and onto the field. The most impressive part of the[…]

 
Meet the digital Sir John Kirwan

Issues

Meet the digital Sir John Kirwan

Sir John Kirwan's digital double is the latest feature on mental wellbeing platform Mentemia. Launched by Kirwan himself, Mentemia provides people with simple tools and techniques to incorporate into their daily routine in order to improve their mental wellbeing. The development of Digital John Kirwan (DJK), comes as an additional support to the mental health[…]

 
 
 
 
The rise of collagen: Kiwi duo launches world-first RTD

Elevator Pitch

The rise of collagen: Kiwi duo launches world-first RTD

Kiwi exporters Adashiko and Parkers Beverage Company have joined forces to launch a world first RTD, the Adashiko Collagen Refresh water. Innovative RTD's have been the trend of 2020, but this new drink takes originality to the next level. The collagen refresh water is the first in the world to contain pure collagen and pure[…]

 
We Love Aotearoa festival hosts never-before-seen VR event

Tech

We Love Aotearoa festival hosts never-before-seen VR event

Taking place December 19 and 20, the We Love Aotearoa festival is back with an unmissable line-up of celebrations. Held at Auckland's ASB Showgrounds, one event festival-goers can experience is the never-before-seen virtual reality event 'We Love VR' . From 10am to 3pm on both Saturday and Sunday, attendees can witness the latest in gaming[…]

   
FROM THE SCG BUSINESS NETWORK
 
 
Balancing purpose and profit: how Dove’s 6P strategy powers unmissable brand superiority
 

Balancing purpose and profit: how Dove’s 6P strategy powers unmissable brand superiority

 
 
 
 
2024 Marketer of the Year finalist – Fee Cortis
 

2024 Marketer of the Year finalist – Fee Cortis