The latest update to The Economist's Big Mac Index (a light-hearted guide to purchasing power around the world based on the local price of a Big Mac) has found that the New Zealand dollar is almost perfectly valued against the US dollar.
The high dollar has been top of mind for Kiwi exporters, and not in a good way, but the index reckons it's more or less where it should be, undervalued by just one percent.
Against the British pound it is 1.8 percent undervalued and against the euro it is 11.3 percent undervalued.
Idealog has been covering the most interesting people, businesses and issues from the fields of innovation, design, technology and urban development for over 12 years. And we're asking for your support so we can keep telling those stories, inspire more entrepreneurs to start their own businesses and keep pushing New Zealand forward. Give over $5 a month and you will not only be supporting New Zealand innovation, but you’ll also receive a print subscription and a copy of the new book by David Downs and Dr. Michelle Dickinson, No. 8 Recharged (while stocks last).
Idealog is part of ICG. We work with clients like Woolworths New Zealand, All Good, Huffer, Liquorland, Resene, Citta Design, TVNZ, Spark and FCB on their event activations, in-store, in-office or out-of-home signage, content creation and vehicle wraps.