Feeling like the pile of books on your nightstand is looking a little too Fifty Shades of Grey and not enough The Tipping Point? Here's our pick of the latest business books to hit the market. Thank us later, but don't blame us if you're too gripped to put down the book and go to sleep.
The Hour Between Dog and Wolf, by John Coates, HarperCollins $34.99
Subtitled 'Risk-taking, gut feelings and the biology of boom and bust', it's a tome by a neuroscientist and former Wall Street trader (one and the same) who tries to explain how and why we think with our body as well as our brain. That might be at work, in sport or in war, but it's particularly true in the financial markets. Risk-taking and losing or making money provokes an "overwhelming biological response", which can alter how we behave. Idealog publisher and evil overlord Vincent Heeringa didn't take too kindly to this book (you can read his review in the next issue, out October 15) but the rest of us underling minions reckon it looks worth a poke with a barge pole.
Authorpreneurship: The Business of Creativity, by Hazel Edwards, Australian Society of Authors, $24.95
Edwards is a children's author who has picked up on the trend of 'authorpreneurship' – the idea that authors (be they writers or creators of creative content) need to be business-minded as well as creatively minded. You aren't just a writer (designer/illustrator/artist), you're a one-person business unit and you need to act accordingly. She covers how to build an author brand, networking, pitches, strategic thinking, writing effective proposals, costing your time and more. Keep an eye out for a full review in the next issue.
Business Etiquette, by Patsy Rowe, New Holland, $27.99
You might know your knife from your fork, but do you know how to behave in business situations in other countries, or what constitutes appropriate clothing in various situations, including the office? Now in its third edition, Rowe's ultimate guide to business etiquette promises to help you keep your competitive edge and maintain successful business networks. If you don't find something in here that makes you shamefaced about at least one habit you didn't know was naughty, we'll eat our hats. (With knife and fork in the appropriate position, of course.)
Reputation Matters, by Tracey Walker, Simpson Grierson, $97.75
In today's digital environment, managing reputation matters more than you could ever fathom. A good reputation can enhance business and competitive advantage, and a bad one can impact on earnings, profitability, market share, recruitment and more. Written by Simpson Grierson partner Walker, who's on the media litigation team, it's the ultimate handbook. Go here to purchase and see our interview with Walker in the next issue.
Will There Be Donuts? by David Pearl, HarperCollins, $34.99
Are you sick of endless meetings? Is cake the only thing that makes a meeting bearable? Or donuts? You're not alone. Meetings can be one of the biggest wastes of time in any company. The average person wastes five weeks of their working life in meetings that are at best 70% effective. Pearl wants to wage war on that. He takes quite a few pages to do so when a few essays probably would've done. Look out for a review from Idealog columnist (and Magazine Awards business columnist of the year 2012) Mike Hutcheson in the next issue.
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