Last week Colenso brought home a haul of awards from Caples and Campaign Asia-Pacific, and that winning streak is continuing as it claims the title of YoungGuns International 2012 Advertising Agency of the Year.
The YoungGuns recognise the best young (aged under 30 years) talent in the advertising and communications industry, and the Auckland-based agency won four awards in total – one Gold Bullet, two Silvers and a Bronze – as well as having nine finalist entries.
Jae Morrison was awarded the Gold Bullet in the Best Use of a Single Channel category, and a Silver in Television/Cinema for the Donation Glasses campaign for Pedigree.
Simon Vicars and James Tucker won a Silver Bullet for Sorry about the Twigs, a campaign for Monteith's, as well as winning a Bronze in the Newspaper Campaigns category for Bevan, Idiot, Sean for DB Breweries.
"I'm thrilled for the guys. Jae, Simon and James are exceptionally talented and bring a truckload of great ideas and creativity to the agency," says Nick Worthington, Colenso BBDO's creative chairman.
"We like to think we have an unfair share of the talent locally and internationally. Being named YoungGuns 2012 Advertising Agency of the Year confirms our suspicion that we have some of the best young minds in the world working with us."
Graeme Clarke, Lachlan Palmer and Joel Little were also finalists for their work on campaigns such as the V Motion Project for Frucor, The Art of Money for BNZ and Books shape you for the New Zealand Book Council.
Colenso YoungGun Awards and Finalists:
Gold – Jae Morrison, Donation Glasses for Pedigree – Best Use of a Single Channel
Silver – Jae Morrison, Donation Glasses for Pedigree – Television/Cinema
Silver – Simon Vicars and James Tucker, Sorry about the Twigs, folks for Monteith's – Up To and Including 3 Ex
Bronze – Simon Vicars and James Tucker, Bevan, Idiot, Sean for DB Breweries – Newspaper Campaigns
Finalist – Simon Vicars and James Tucker, No one will know except you for Off Wax Bar – Radio Campaigns
Finalist – Simon Vicars and James Tucker, The wine is over for DB Breweries – Integrated Campaigns
Finalist – Simon Vicars and James Tucker, Sorry about the Twigs, folks for Monteith's – Best PR led Integrated Campaign
Finalist – Simon Vicars and James Tucker, Sorry about the Twigs, folks for Monteith's – Integrated Campaigns
Finalist – Graeme Clarke and Lachlan Palmer Hubbard, V Motion Project for Frucor – Technology Innovation
Finalist – Graeme Clarke and Lachlan Palmer Hubbard, V Motion Project for Frucor – Integrated Campaign
Finalist – Graeme Clarke and Lachlan Palmer Hubbard, The Art of Money for BNZ – Copywriting Campaigns
Finalist – Lachlan Palmer Hubbard, Books shape you for the New Zealand Book Council – Sound Design
Finalist – Joel Little, V Motion Project for Frucor – Music Composition
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