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Hyde ups the raunch factor for Paper Plus

Hyde ups the raunch factor for Paper Plus

Following on from its slick rebrand of Paper Plus last year, Hyde Group, with the help of writer Vaughn Davis (a regular Idealog contributor) and designer Graham Murray, has launched the chain's new online office stationery offering with a series of billboards that aim to capture the attention of traffic in Auckland, Hamilton, Wellington and Christchurch.  

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