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Book review: D&AD11

Subtitled 'the best advertising and design in the world', this Taschen volume could be right on the button.

D&AD11
(Taschen, 2012/distributed by New Holland) $120

D&AD11 TaschenSubtitled ‘the best advertising and design in the world’, this Taschen volume could be right on the button.

Tickling the fancy of lingophiles the world over, it comes in English, French and German, and is stacked full of ideas you wish you’d thought of.

Judges include local names such as M&C Saatchi creative head Dave King and Publicis Mojo’s Craig Davis. (Not to be confused with Craig David, who did not partake in the production of this volume.)

Some of the highlights? Old Spice’s latest ads (“Smell like a man, man”) make an appearance (actually, several appearances), alongside local agency Colenso BBDO’s Yellow Chocolate its charity ads for Amnesty International.

Sometimes shocking, occasionally in odd taste, but always creative, if it’s cool, it’s in here.

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