Natural disasters, the royal wedding, a certain rugby tournament and Kim Kardashian were some of the top Yahoo! New Zealand searches for Kiwis this year.
For the more newsy stories, the Japanese earthquake and tsunami topped the list, followed by the 2011 election and the royal wedding. New Zealand’s beloved penguin Happy Feet came in fourth.
The top three Yahoo! New Zealand searches for 2011 were: the Christchurch earthquake, Rugby World Cup and Kim Kardashian. The Rena oil spill was fourth with Kate and Wills' wedding coming in fifth.
For movie fans, the three most eagerly-awaited and searched films were Harry Potter And The Deathly Hallows Part Two, Transformers: Dark Of The Moon and critically acclaimed The King’s Speech. None of these film’s stars made the top 10 most-searched celebrities; the top three searches were for Kim Kardashian, and her over-the-top wedding lasting a mere 72 days, Lady Gaga, and drug-addled Charlie Sheen. Broadcaster Paul Henry snuck in there, too, as the 10th most searched celebrity.
The Christchurch earthquake had its own category of most-searched terms, with John Campbell’s heated discussion with Kevin King topping the list.
With more than two million Kiwis visiting the site each month, Yahoo! NZ general manager Laura Maxwell-Hansen says it’s natural Kiwis head online to get all the information they can.
“Kiwis have always been hungry to know what’s going on in the world and they know online is the place to go for the latest breaking news,” Maxwell-Hansen said.
Idealog has been covering the most interesting people, businesses and issues from the fields of innovation, design, technology and urban development for over 12 years. And we're asking for your support so we can keep telling those stories, inspire more entrepreneurs to start their own businesses and keep pushing New Zealand forward. Give over $5 a month and you will not only be supporting New Zealand innovation, but you’ll also receive a print subscription, an Idealog t-shirt and a copy of the new book by David Downs and Dr. Michelle Dickinson, No. 8 Recharged (while stocks last).