By Ken Hudson (Allen & Unwin, 2010) $30 Buy@Fishpond
How many things never get done because we think too much? Speed Thinking is a guide to breaking through procrastination, delivering creativity and feeling motivated in the process. Ken Hudson takes readers through Speed Links, a quick process for generating multiple perspectives and choosing a way forward.
Hudson backs up his methodology with academic research, showing a link between thinking fast and doing better work. Not just that, the game-like element of putting a time limit on your thinking (nine ideas in two minutes!) makes life a little exciting when used judiciously.
Wisely, Speed Thinking also addresses the many objections raised by the idea of thinking fast. Speed is not the same as haste (to paraphrase an old proverb) and while haste can lead to ill-considered decisions, speed thinking is all about thoroughly considering decisions in a quick timeframe.
Here's a fun fact from the book: according to Christopher Witt at the Australian School of Business, decisions based on less information frequently generate equal or better results than delayed but more fully analysed decision-making.
In an age where the pace of change is accelerating daily, this is good news.
Idealog has been covering the most interesting people, businesses and issues from the fields of innovation, design, technology and urban development for over 12 years. And we're asking for your support so we can keep telling those stories, inspire more entrepreneurs to start their own businesses and keep pushing New Zealand forward. Give over $5 a month and you will not only be supporting New Zealand innovation, but you’ll also receive a print subscription and a copy of the new book by David Downs and Dr. Michelle Dickinson, No. 8 Recharged (while stocks last).
Idealog is part of ICG. We work with clients like Woolworths New Zealand, All Good, Huffer, Liquorland, Resene, Citta Design, TVNZ, Spark and FCB on their event activations, in-store, in-office or out-of-home signage, content creation and vehicle wraps.