Wellington will have a brand new Apple concept store by Christmas thanks to Renaissance, which will be modelled after the recently-opened Yoobee outlet at Britomart in Auckland.
According to Renaissance chief executive Richard Webb, the move is part of a major facelift that will see almost all of its divisions including design school Natcoll, would rebranded as Yoobee in 2012.
He told the Dominion Post it would close its Vivian St shop and open a Yoobee branch below Natcoll on Kent Terrace, focusing on selling Apple products and high-end complementary products.
Yoobee supplies Apple laptops for teachers in New Zealand, and offers technical support as well as a range of courses on Adobe, Apple and Microsoft products.
Webb said the company also hoped to develop smartphone and tablet apps for SMEs.
Idealog has been covering the most interesting people, businesses and issues from the fields of innovation, design, technology and urban development for over 12 years. And we're asking for your support so we can keep telling those stories, inspire more entrepreneurs to start their own businesses and keep pushing New Zealand forward. Give over $5 a month and you will not only be supporting New Zealand innovation, but you’ll also receive a print subscription, an Idealog t-shirt and a copy of the new book by David Downs and Dr. Michelle Dickinson, No. 8 Recharged (while stocks last).