On the grind
New Zealand is well known for being home to producers of high-quality coffee, but the team over at Supreme may have taken this to all new heights. The coffee roaster has branched into a niche retail market and engineered a pro-edition pair of ‘Barista Socks’, which promise the wearer will brew ‘cups of excellence’. Idealog investigates the dubious testimonials backing up this product. Plus: Read on to win a pair of Barista Socks and some Supreme coffee.