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Rotorua

Bridging the gap

Isthmus has revealed a new design for the city’s lakefront that captures the rich history and cultural ties associated with the popular tourism destination. The main feature of the impression is a 600-metre long curved boardwalk that extends out into the water on one end, symbolising the relationship between the city’s people, the land and the water, while marking several historical locations.

Wish we'd thought of that

Tourism is now New Zealand's largest industry. Are you doing something utterly awesome that you think deserves to be recognised at the 2017 New Zealand Innovation Awards? Then enter it in the Innovation in Tourism and Entertainment category, sponsored by none other than us here at Idealog.