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Maori

Idealog + ATEED

Māori and Pacific people are two groups that are underrepresented in New Zealand’s technology industry, but a raft of Techweek events hope to change that. Ahead of the southtechweek18-XLR8 event, the Southern Initiative project manager Michelle Wilson shares why it’s so important to show Māori and Pacific youth the career opportunities in the tech industry, as that underrepresentation is costing the industry diverse viewpoints and new ways of innovating.

A walk in the park

Bastion Point, a park perched on top of a hill overlooking Mission Bay, receives 500,000 visitors annually, but the cultural history of the place remains mostly invisible. A high-tech tourism offering hopes to change this, with local iwi Ngāti Whātua Ōrākei partnering with creative agency M Theory to launch an AR tour app that brings the tales usually told orally to life.

Whatever floats your boat...

Emirates Team New Zealand has succeeded in its mission to bring the Auld Mug back to Aotearoa, continuing a long tradition of amazing floating things that have emanated from our remote islands. Here are some other great water-based New Zealand innovations.

Wish we'd thought of that

Whether it’s the Te Whare Tapa Whā health model or the ancient juice squeezer known as the tāwiri, Māori innovation has been key to Aotearoa’s development. Do you have a unique contribution to tangata whenua that you think deserves to be recognised at the 2017 New Zealand Innovation Awards in the Innovation in Māori Development category, sponsored by KPMG?

Brand design

Born 16 years ago, the ‘100% Pure’ slogan has carried our nation to the international stage, becoming one of the most recognised and successful tourism marketing campaigns in this country’s history. Having partnered with Peter Jackson’s now-ended Middle-Earth visual spectacle, the campaign is now turning a new page and being rebirthed by master craftsmen in typography and carving.