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Collaboration nation: Why two heads aren't nearly as good as four, or eight, or...

Business

Collaboration nation: Why two heads aren't nearly as good as four, or eight, or...

Forget cut-throat competition, the hot topic these days is collaboration. Whether it’s companies in shared working spaces exchanging ideas around the water cooler, entrepreneurs picking other people’s brains via crowdsourcing, Xero start-ups teaming up to get customers, or big bosses of primary producers strategising at Stanford University, working together is de rigueur.* (*But why just write about it? Idealog decided to try a bit of collaborating ourselves, so we asked for help to illustrate this feature. Most of the photos on these pages – and on the cover – were sourced from our readers, friends, followers, and the people we've written about recently. The rest were us. We're all in this together.)