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Matariki magic: meet the businesses embracing New Zealand’s unique New Year

Māori New Year

Matariki magic: meet the businesses embracing New Zealand’s unique New Year

Matariki is the word on every New Zealander’s lips this winter. From Auckland Council’s three-week Matariki festival to Wellington managing to summon a whale into the harbour, naming it Matariki and having to postpone the first annual Matariki fireworks display because of it, people are starting to celebrate the Māori New Year more than ever before. Here's how several local businesses, including ANZ and Isthmus, are marking the occasion.

He waka eke noa

In the 2013 census, 21.3 percent of the population identified themselves as being able to converse in Māori, continuing a downward trend for the language. Now, in an effort to keep the language alive for generations to come, local brands are marking Te Wiki o te Reo Māori (Māori Language Week) with some lessons.

Matariki

In the last 15 years, Matariki has been revived and developed into a modern festival with visual representations growing. But what Matariki doesn’t have is a universal symbol.