StopPress Team
Virtual reality realities
Wrestler kicks off virtual flights from Wellington Airport
Wellington International Airport and Wrestler are taking travellers on a virtual trip around the world to celebrate the first anniversary of Singapore Airline’s service to the capital.
Game of frames
Phantom's Ethan Ruffles on bringing creative ideas to life
The best creative ideas would exist only in the mind if it weren't for the craftiness of the industry's builders, the practical hands-on folks who actually build the things that advertising folks dream up. One such builder is Phantom Billstickers' Ethan Ruffles. Here are Ruffles' thoughts on working in the Phantom workshop and turning ideas into tangible things that people touch (and sometimes steal).
"It's like crack cocaine"
Effies international judge Chris Baker on the harmfulness of short-term thinking
Founder at Bacon Strategy and Research London and this year’s international judge for the Effie Awards Chris Baker is enjoying his first visit to New Zealand.
Onwards and upwards
Ready or not, here it comes: Vodafone's Matt Williams on what the future might hold
With Blade Runner 2049 currently in cinemas winning rave reviews, we have yet another vision of the dystopian impact technology will have in the future. As critically acclaimed as the film might be, it’s nothing new to see technology pessimistically cast as the villain in pop culture. But Vodafone's global rebrand has adopted a slightly more positive view on what the future might hold.
Pun run
Creative carbo-loading: ASB combines motivation and preparation with special Auckland Marathon pasta
What does every marathon runner need? Motivation and carbs. And ASB has combined the two to help get people across the line at the ASB Auckland Marathon on Sunday, October 29.
This is a message from your sober self
Cheers and Uber call on tipplers to advise their future drunk selves
Cheers is encouraging New Zealanders out on the town to have conversations with their sober selves via Facebook Messenger to make sure they hydrate, eat food and go home at the time they originally planned.
Colonel Sanders + science
KFC has married the cassette and GPS
KFC has paid homage to the classic American road trip by releasing a cassette tape that provides GPS-like directions for travellers to follow Colonel Harland Sanders tracks.
Say it ain't soul
Meet Sophie, Air New Zealand's digital 'human'
Air New Zealand is trialling a new team member in the form of Sophie, a digital human created by Soul Machines to answer questions about New Zealand as a tourist destination and the airline’s products and services.
Optimism in action
Ecostore chief executive Pablo Kraus on youthful optimism, shopping habits inherited from parents and building a sustainable business
Ecostore launched a major brand campaign this week in a bid to send the message that consumers have the power to choose the kind of future they want their children to inherit. The campaign, running across various media channels, made the point that we don't have to accept the pessimistic status quo and that we can learn from the optimism of the younger members of our society. We chat to Ecostore chief executive Pablo Kraus about the insight behind the campaign and what this means for the consumers Ecostore would like to get on its side.
