Most founders assume a business plan is their first priority, but a startup plan will help you define a lasting vision, says LendYour founder and CEO Nicolai Thomson.
New Zealand is well positioned to teach other nations a thing or two about the world’s largest industry, tourism.
There’s more than one way to crack an egg. We talk to the four finalists in this year’s James & Wells Best Commercialisation of IP category of the New Zealand International Business Awards to find out how they each commercialise their IP – and what they keep right away from.
The AURA laboratory at AUT is developing RFID technology to prevent deadly errors in hospitals.
Four simple rules can reduce overall patent spend by 15-40 percent without impacting patent quality. Your patent attorney won’t be happy, but your bank balance certainly will be
With well over a billion social media users worldwide, social media has become a tool that empowers both recruiters and potential employees.
Chocolate Hokey Pokey is just one of a couple of innovations that are being introduced by the ice cream maestros Emerald Foods, coinciding with its launch of the New Zealand Natural brand into Chile this year – the latest developments in a line of many.
Export success rarely happens by accident – it requires insight and strategic planning. Use NZ Inc attributes to enhance your brand story.
Thinking about starting your own business? Read this first.
Starting with the high-end consumer, and working back to the cow, a mid-Canterbury newcomer has turned the traditional New Zealand dairy industry model on its head