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Vaughan Fergusson

Fail to win: Why the overnight success story is the biggest myth out of them all

Opinion

Fail to win: Why the overnight success story is the biggest myth out of them all

There are some big myths out there in start-up land, Vend and OMGTech! founder Vaughan Fergusson says. The overnight success story is the biggest myth out of them all, as it comes with an invisible trail of failures behind it. Here, he takes on New Zealand’s attitude to failure, its ugly sibling, tall poppy syndrome, and explains why all founders should embrace the fear of failure and not shame those who have given it a go.

Future thinking

Vend and OMGTech! Founder Vaughan Fergusson (formerly Rowsell) has gone and done something a little bit like the plot of the 2011 film and novel, We Bought a Zoo. In a new venture, Fergusson and his partner Zoe Timbrell have bought a 100-acre block of land in Raglan that houses the Karioi Lodge, a former outdoor education centre, that the pair will remake into an envirotech and innovation centre. The goal is to help the next generation of problem solvers tackle the world’s big, complex issues, while prove that creativity can spark anywhere – not just in New Zealand’s biggest cities. Here, Fergusson explains how the The Institute of Awesome was born from the thought, “how hard can it be?”