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Summer 2018

Issue #69, Summer 2018

The Innovation Issue: Seeing The World Differently

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Idealog + Isthmus

Isthmus’ original plan for the Wellington waterfront at Kumutoto composed two key spatial moves: to push the city out and let the sea in. Now, over a decade on, the project is nearing completion. The latest phase of work – North Kumutoto – extends the laneway, tracing the historic sea wall past new commercial buildings. And while the precinct has evolved since its original plan, it still explores the relationship between land and sea. Findlay Buchanan talks with Isthmus CEO Ralph Johns about the new additions.

Idealog + Krunch

Combining data, technology and content into measurable business outcomes, independent digital marketing agency krunch.co holds a unique spot in the market. Managing director, Darren Kirkland, says the team of 35 people help its clients through a journey of transformation so they can thrive in today's challenging and increasingly complex marketplace.

Bold ideas

The statistics don’t lie: the bulk of the those that are designing living and urban spaces in New Zealand cities are men – but the times are changing. Globally, there is a conversation taking place on what cities would look like if equal weighting was given to all of its citizens in the design process. Co-founder of Women in Urbanism, a New Zealand organisation formed to push for more feminist cities, Emma McInnes makes a case for how New Zealand’s cities can be made to be more inclusive through urban design.

The future of farming

Our farming systems stand on the precipice of intense change. The task of how to feed a growing population that is set to reach 10 billion people by 2050 in the face of climate change, resource scarcity, and land degradation has forced innovation to spur. Scientists and technologists have blown the whistle on traditional farming methods and subsequently, new systems of agriculture have emerged. Plant-based meats have sprouted, cellular agriculture and alternative protein products have spread across supermarkets and fast food joints, and farmers have more environmental accountability. Thankfully, strides in technological development have opened the gates for a fourth agricultural revolution, but will New Zealand – with its national identity that’s deeply entrenched in traditional farming methods – be willing to move with it? In part one of a series, Findlay Buchanan talks to Hikurangi Enterprises, one of the companies growing the pastures of agricultural posterity.

Idealog + Commtract

In a day and age where communication and perception are so important to businesses, being able to have a communications professional on hand when needed is crucial. Commtract New Zealand managing director Jo de Joux talks how her business is helping connect communications professionals with companies in need of comms support in a specific area of business.

Elevator Pitch, brought to you by Flick

We gave Ecology & Co founder Diana Miller a little longer than an elevator ride to pitch her business, which creates artisan, distilled alcohol-free spirits.

Idealog + The Common

In a day and age where communication and perception are so important to businesses, being able to have a communications professional on hand when needed is crucial. So, when we found out that 74 percent of Idealog’s readers have issues with getting good advice and business support, we talked to Debra Chantry, founder of The Common, about how it connects businesses with communications professionals.

Beyond human

From the iconic Power Loader suit worn by Sigourney Weaver in Alien to the more recent depiction of Robert Downey Jr. flying around in armour as Iron Man, Hollywood has long used exosuits to transform ordinary humans into augmented, super-powerful beings who save the world. But Hollywood glitz and glamour aside, exosuits are proving to be an incredibly useful edition to workforces around the world, from rehabilitation to manual labour. So, what has the uptake for this once-fictitious innovation been like in New Zealand? And how can we as a country shape the future use of them to benefit as many people as possible? Anna and Kelly Pendergrast investigate.

Idealog + Creative HQ

It is no surprise to anyone that businesses are looking to grow. So, when we found out that 83 percent of Idealog’s readers have issues with growing their businesses we talked to Stefan Korn, CEO at Creative HQ about how it is enabling people to build businesses.

Elevator Pitch, brought to you by Flick

We gave Makeshi + Thappen founder and former Blunt Umbrellas managing director Scott Kington a little longer than an elevator ride to pitch his new business, a design-led innovation agency and product incubator.

Most Innovative Companies

The winner of Idealog's Most Innovative Companies in Finance/Money is Sharesies. Bringing investment to the masses, Sharesies thinks different, acts different and looks different from your typical investment company. “At Sharesies, we don’t see a future where banks, ETFs or managed funds remain the primary wealth holding,” says Brooke Roberts, Sharesies CEO. “We see personalised, values-based portfolios created by people, community and algorithm. In New Zealand alone there is an opportunity worth over $1 billion for Sharesies.”

Most Innovative Companies

The winner of Idealog's Most Innovative Companies in Social Enterprise/Charity is Squawk Squad. New Zealand's native birds are in a crisis. 80 percent of the country’s remaining endemic birds are threatened with extinction, with an estimated 25 million birds killed each year by introduced predators. Squawk Squad’s goal is to connect and engage Kiwis with the protection and growth of these native birds and to that, they’re applying start-up thinking to the conservation conversation.

Most Innovative Companies

The winner of Idealog's Most Innovative Companies in Media/Marketing is Special Group. By anyone’s standards, the last year has been a good one for the creative agency Special Group. Named New Zealand Agency of the Year by Campaign Brief, AUS/NZ Mobile Agency of the Year by Campaign Asia and Asia Pacific’s Most Effective Independent Agency by the global Effies index – all in the last 12 months alone – it’s a great tenth year, whichever way you look at it.