January - February 2015

Issue #55, January - February 2015

Chocolate milk madness: was it all planned or a happy accident?; dolleroes from algae (no, really) and NZ’s rockstar economy (yeah, right). Our first ever pink issue looks behind the Lewis Road Creamery frenzy, checks out the economic prognosis for 2015, and shows how escaping two civil wars taught an Auckland tech entrepreneur heaps about risk. Plus: Brand Aid; Nelson’s algae boom; and tips for a healthy workplace (including the benefits of doing nothing). Oh, and there’s an annoying talking trash can.



By the time he was nine, Danushka Abeysuriya and his family had experienced nick-oftime escapes from not one, but two, war zones. Not surprisingly, this gave him a non-traditional view on risk, and he founded his own game development company at the tender age of 24. Four years later the company has 20 staff and counts Microsoft, TVNZ, Samsung, Heineken and National Geographic among its clients.


Grimy worms upcycling organic waste into fertiliser seems to be the way of the future – at least it won the hearts (and pockets) of venture capitalists at a recent student entrepreneur competition.


“I won’t be a rock star,” said Queen lead singer Freddie Mercury. “I will be a legend.” A year after Sydney-based economist Paul Bloxham gave New Zealand’s economy its “rock star” status, Fiona Rotherham asks whether we truly have a rock star economy, whether legendary status is a possibility, or whether we’re going to start slipping down the charts in 2015

The advent of summer means breaking out the eskie and packing cold beer for the beach. Maybe that’s why food companies are incorporating beer into all sorts of unexpected things. Here are a few we sampled: