As part of Art Week, 3,944 Resene test pots in four specially chosen colours – Princess, Smitten, Shooting Star and All Black (actual Resene paint names) were commandeered to create a 4x4m mosaic.
“Resene was the first to bring testpots to New Zealand back in 1981," says Resene marketing manager Karen Warman. “These days they’re used for much more than just testing paint colours though, with many people using them to create art for example. Which made us think, why not turn things around and use the testpots as actual art?”
The portrait took three weeks to make, with a design team that started with a small version of the image and then worked out how to pixelate the image on a much larger scale.
Each test pot was then painted and glued to the canvas, and where that didn’t work they were screwed on.
The portrait was made in eight separate sections that were then assembled onsite and attached to two shipping containers for support.
It's on show until November 4.
Idealog has been covering the most interesting people, businesses and issues from the fields of innovation, design, technology and urban development for over 12 years. And we're asking for your support so we can keep telling those stories, inspire more entrepreneurs to start their own businesses and keep pushing New Zealand forward. Give over $5 a month and you will not only be supporting New Zealand innovation, but you’ll also receive a print subscription and a copy of the new book by David Downs and Dr. Michelle Dickinson, No. 8 Recharged (while stocks last).
Idealog is part of ICG. We work with clients like Woolworths New Zealand, All Good, Huffer, Liquorland, Resene, Citta Design, TVNZ, Spark and FCB on their event activations, in-store, in-office or out-of-home signage, content creation and vehicle wraps.