The All Blacks: Rugby players and car designers?

All Blacks sponsorship is generally quite rife but in Rugby World Cup year, it’s notched up to another level entirely. But if Dan Carter posing as a heat pump doesn’t make you want to buy one, will the knowledge that the All Black’s have had a hand in designing a limited edition Ford Fiesta get you interested? 

The AB35 Fiesta has been unveiled with Richie McCaw, Dan Carter and Conrad Smith reportedly all having a hand in its design. The redesign of the European-built Ford Fiesta was focused on three core areas: exteriors, interior, and performance. The blinged-out result is a car that features a carbon lip front spoiler, rear spoiler extension, side skirts,17" alloy wheels with performance tyres and a massive sound system. 

Chris Masterson of Ford New Zealand says project was created to celebrate the company’s 17-year sponsorship of the All Blacks. 

“The AB35 project was all about showing our commitment to the All Blacks this year. We had a huge amount of fun designing this car and it is great to be able to finally reveal it to the public,” he says.

But you be the judge. The video below documents the design process: