Close

Ferrari Factory rev-up

Ferrari Factory rev-up

As if Ferrari’s aren’t swanky enough, this Ferrari Factory Store in Italy takes swanky to a new level. Designed entirely by Iosa Ghini Associates and located outside McArthur Glen Outlet in Serravalle Scrivia, it is the first time in the history of Ferrari Stores that an entire building has been designed to accommodate the store. The building enjoys a privileged position as one of the first structures of the Outlet visible from the main parking area and access roads. This visibility is the main instigator behind the concept of designing the building with an exterior that immediately identifies it at ‘Ferrari space’.

Idealog has been covering the most interesting people, businesses and issues from the fields of innovation, design, technology and urban development for over 12 years. And we're asking for your support so we can keep telling those stories, inspire more entrepreneurs to start their own businesses and keep pushing New Zealand forward. Give over $5 a month and you will not only be supporting New Zealand innovation, but you’ll also receive a print subscription and a copy of the new book by David Downs and Dr. Michelle Dickinson, No. 8 Recharged (while stocks last).