As if Ferrari’s aren’t swanky enough, this Ferrari Factory Store in Italy takes swanky to a new level. Designed entirely by Iosa Ghini Associates and located outside McArthur Glen Outlet in Serravalle Scrivia, it is the first time in the history of Ferrari Stores that an entire building has been designed to accommodate the store. The building enjoys a privileged position as one of the first structures of the Outlet visible from the main parking area and access roads. This visibility is the main instigator behind the concept of designing the building with an exterior that immediately identifies it at ‘Ferrari space’.
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