Tom Peters on the importance of good people and good design

Tom Peters on the importance of good people and good design

Tom Peters is a former military engineer turned business guru, consultant and management speaker. Yesterday he spoke to the Food & Grocery Council about ways to do business better. Here are a few gems from his presentation.

Tom PetersOn business school

"It teaches everything except what's important." Namely, how to listen, how to help, how to give a presentation, and how to apologise when you're wrong – skills that we don't consider "study-able".

On the importance of learning to listen

"Effective listening is the number one competitive advantage for any organisation. You sell through listening, not talking."

On the role of design in business

"Design is never neutral." You either love or hate a product or brand.

On making others feel valued

"The four most important words in any organisation are 'What do you think?'" It's human nature to want to feel important.

On the importance of people

"Profit is a derivative concept. It all comes from people."

"Every organisation is all about the basics of human relationships. There is nothing else. This is what comes first."