• Home
• Magazine
• Blog & Podcast
• Idealog TV
• Directory
• Celsias

• Business Magazine of the Year MPA Awards 2007, 2008 & 2009 Business Website of the Year MPA Awards 2009

Get on our cloud

Welcome to Idealog Weekly, the free email newsletter for New Zealand commercial creatives, entrepreneurs and anyone rich with ideas.

Get on our cloud

As of writing this, news is in that the Research and Education Advanced Network New Zealand, or REANNZ, has turned up its nose on the planned trans-Tasman data cable and funding it.

One way to understand the consequences of the country having only one major data connection to the outside world is to read Forecast: Cloudy, in the latest issue of Idealog. Matt Cooney speaks to Koordinates co-founder Robert Coup about his company’s mission to bring order to our muddled planet. You see, cloud computing is great for start-ups wanting to play with huge datasets and create something new and useful out of them.

We need access though, to computing clouds here and elsewhere for our developers as well as their audiences. More connectivity is needed, and the creative economy requires that second international cable. Matt’s story will help explain why. Read it in the latest issue of Idealog and on our website.

Hardcore

Apple makes good ads, we know that, but this Crackberry commercial that apparently never aired really hits the … well, you’ll have to watch.

Tune in to Idealog TV

Check out two new Idealog TV videos this week. First up, Professor Olaf Diegel on how the future is printable.

Followed by Andy Blood and David Walden from TBWA\Whybin, on why disruption isn’t always a disaster for incumbents (like, er, TBWA).

Two Pencils for Alt

Congratulations to Alt Group for doing so well at the One Show Design awards, bringing home Silver and Bronze Pencils plus two Merit Awards from the New York show. Alt is the only Kiwi outfit to get Pencilled this year, and it won Silver award in the Corporate Identity—Campaign category and Bronze in the Collateral Promotion section for work for local IP and technology law firm Hudson Gavin Martin.

We profiled Alt and its founders, Dean Poole and Ben Corban, in Idealog #20.

SIC stuff

Social Innovation Camps across the world are coming up with web-based solutions to social challenges, helping people and communities to help themselves.

Now it’s New Zealand’s turn. At a June 6 meet-up in Wellington (venue TBC), a mix of social entrepreneurs, web developers, business specialists and creatives meet to propose and vote on the best three ideas to innovate out of recession.

The Wellington SIC is a project of the nascent New Zealand Centre for Social Innovation and is inspired by the likes of Enabled by Design and the SI Camp UK. Places at the meet-up are limited, so email now for a short application form. Places will be confirmed by Friday 15 May.

Social Innovation Camp needs a balance of skills and expertise to make it work, so participants are chosen carefully. If you don’t fit in this time around, the organisers say don't be disappointed—there will be lots more opportunities. The following SI Camp will be in Auckland in July.

Happy birthday, Webstock

Wellington is one webby ville, and it has Webstock to show for it. Three years ago, the first Webstock was held and now it’s time to celebrate that on May 19. Gig guidesters Mukuna will provide the toons and Courtney Johnston, Richard MacManus, James Everett, Justine Munro, Lance Wiggs, Laurence Millar and others will be sharing the inspiration.

Register now.

Job of the Week

Contract Digital Account Director — Wellington (P0504)

Start Now! • 6 Month Contract • Interactive Experience Essential

My client, an International Advertising Agency is seeking an industry experienced Digital Account Director to join their Wellington digital team.

This role will work across a wide variety of digital projects, and you will need to be committed to delivering outstanding creative solutions for each and every one.

This role will report to the General Manager, working as the main digital contact for the agency — therefore you will need to have the previous pure online Account Director / Project Manager experience.

If you feel this is the right next step for you, please send your details to Louise Lawton at Portfolio Recruitment on 09 379-9303, or apply on our website.

Bayering for innovation

Bayer New Zealand would like to hear from individuals involved in a successful innovation or innovative project, or who are recognised by colleagues as an ideas person with innovative successes.

Why is that, I hear you ask? That’s because of the Bayer Innovators Awards 2009 that recognise the top five innovators in Science and Health, Design and Engineering, Agriculture and Environment, Research and Development as well as Information Technology and Communications are open for entries now.

If you fit the above bill, head over to the Bayer Innovators Awards and get your entry in. The closing date is May 29, and the top innovators from each of the categories and winners will be announced at a special cocktail event on 25 August 2009.

Previous winners include university researchers such as Dr Johan Verbeek (Waikato University) and Olaf Diegel (AUT), manufacturers such as Ross McKenzie from Old Fashioned Foods and designers such as Ray Avery from Medicine Mondiale.

Gut-busting dance works

Idyllic pastimes of embroidery and PlayStation punch-ups are the quintessentially Kiwi inspiration for the Footnote Dance troupe, whose 2009 Made In New Zealand showcases home-grown dance works—naturally enough, set to New Zealand music.

Some of this country’s best contemporary choreographers, including Michael Parmenter, Malia Johnston, Raewyn Hill, Deirdre Tarrant, Katie Burton and Sarah Foster have their works featured in 2009 Made In New Zealand, with a choreographic debut by company dancer Jesse Wikiriwhi as well.

Dunedin has already seen the show; next up is Wellington’s Opera House on May 20, and the tour then hits Invercargill, Auckland and Hastings before winding up on Hamilton on June 12. Tickets from Ticketek and Ticket Direct

Quote of the week

“The credit crunch means it’s going to be harder for people to raise money, and there’s this massive cloud computing opportunity. We don’t have the infrastructure to connect us to the world, and we don’t have the investment culture. There’s this huge opportunity to use brains—rather than producing stuff … we’re really missing the opportunity.”

—Rod Drury of Xero on his Clouded Computing Vision.

More at Idealog online

Read more on our website: web exclusives, opinion, creative directory, Idealog TV, the Idealog blogs and the Idealog podcast. See you at idealog.co.nz.

  Juha Saarinen
  Ideologue, Weekly

Previously in Idealog Weekly …

October 30, 2009: Man of the moment

October 23, 2009: By the numbers

October 16, 2009: Pavlova principles

October 9, 2009: The secret of the songbook

October 2, 2009: Free and easy

September 25, 2009: What the world wants

September 18, 2009: A slice of the pie

September 11, 2009: Walking man

September 6, 2009: A calmer kind of business

August 28, 2009: We have issues

August 21, 2009: Mincing about in waistcoats

August 14, 2009: Wired on pop culture

August 7, 2009: Trust is not a commodity

July 31, 2009: Fuzzy logic

July 24, 2009: Game of life

July 17, 2009: Grape expectations

July 10, 2009: Blade runners

July 3, 2009: Free: another word for nothing left to lose

June 26, 2009: Poorly pleased

June 19, 2009: The giver

June 12, 2009: Buggy on down

June 5, 2009: Brand Cambo

May 29, 2009: When the going gets tough, go proactive

May 22, 2009: Bayerische Wasserstoffmotorenwerke

May 15, 2009: Rugger blogger

May 8, 2009: Get on our cloud

May 1, 2009: Easy Tiger

April 24, 2009: Tiki tacky

April 17, 2009: The not-so-great indoors

April 3, 2009: A site for sore eyes

March 27, 2009: Dual control

March 20, 2009: Worth their Alt

March 13, 2009: Biofuels or bio-fools?

March 6, 2009: It's electrifying

February 27, 2009: Experience-rich and theory-poor

February 20, 2009: It's a hundred-and-fourteen-pager

February 13, 2009: Own your mistakes

February 5, 2009: Rules—made to be broken

January 30, 2009: Money: that's what I want

December 5, 2008: Framed by the thousands

November 28, 2008: Spank-branding novelty next week

November 21, 2008: In the Loop

November 14, 2008: Your good health

November 7, 2008: Misfits of science

October 31, 2008: No absence of colour

October 24, 2008: Plain-speaking Peri

October 17, 2008: Rebels with a cause

October 10, 2008: Seoulipsism

October 3, 2008: Fall seven times and stand up eight

September 26, 2008: Don't label us

September 19, 2008: Bloody Graham

September 19, 2008: Dream proposition

September 5, 2008: Taxi!!!

August 29, 2008: Up-Skilling on Idealog TV

August 22, 2008: 144 pages of pure pleasure, plus politics

August 15, 2008: Wash down that Lovemark with a Steinie

August 8, 2008: Strange journey

August 1, 2008: SMElly and happy

July 25, 2008: What a dive

July 18, 2008: Softly and woolly does it

July 11, 2008: The saviour from Timaru

July 4, 2008: Last laugh

June 27, 2008: King Kev

June 20, 2008: Slow ART

June 13, 2008: Killing two birds with methane

June 6, 2008: A combine harvester

May 30, 2008: Gold paint

May 23, 2008: Rock, out

May 16, 2008: Goodwill hunting

May 9, 2008: No wine jokes please

May 2, 2008: Who's bad?

April 24, 2008: Succession success

April 18, 2008: Out now or thereabouts

April 11, 2008: Paint by numbers

April 4, 2008: Reincarnated good

March 28, 2008: Making it

March 20, 2008: Knock three times

March 14, 2008: The customer is always tight

March 7, 2008: Beautiful words

February 28, 2008: Goodnight, I'm off to work

February 22, 2008: The art issue

February 15, 2008: Straight to the top

February 8, 2008: H for hot

December 13, 2007: Nothing in common? Perfect

December 6, 2007: Who needs a beer?

November 30, 2007: Dirty secret goes public

November 23, 2007: Don't speak

November 16, 2007: Worthy work (and free beer)

November 2, 2007: East meets best

October 25, 2007: Raid the fridge

October 19, 2007: Looking good

October 13, 2007: Can't miss it

October 5, 2007: Fresh meat delivery

September 28, 2007: If the walls had eyes

September 21, 2007: Phoenix rising

September 15, 2007: Can we fix it? Yes we can

September 6, 2007: Feats of social engineering

August 31, 2007: Doesn't bite

August 24, 2007: Telling us where to go

August 16, 2007: Tomorrow time

August 10, 2007: Going West

August 3, 2007: How to ... be your business

July 27, 2007: Freaky food

July 20, 2007: Meet the neighbours

July 12, 2007: Free Hollie

July 6, 2007: Green queen

June 29, 2007: The truth about youth

June 21, 2007: Walk this way

June 14, 2007: Times ten

June 7, 2007: The ape woman needs a label

June 1, 2007: Impossible is something

May 25, 2007: Yeah, we're still here

May 11, 2007: Trophy time

May 3, 2007: Friends with the band

April 23, 2007: Why worry?

April 19, 2007: Done by the big jobs

April 12, 2007: A rockin' good read

April 5, 2007: No fear

March 29, 2007: Out to pasture

March 22, 2007: Hip-hop and The Human Touch

March 15, 2007: Crazy Frog and Billy T

March 10, 2007: The Benadryl edition

March 1, 2007: We can be Xero

February 22, 2007: Back on board

December 15, 2006: Free beer

December 8, 2006: December 8, 2006

December 1, 2006: December 1, 2006

November 24, 2006: November 24, 2006

November 16, 2006: November 16, 2006

November 9, 2006: November 9, 2006

November 3, 2006: November 3, 2006

October 26, 2006: October 26, 2006

October 19, 2006: October 19, 2006

October 12, 2006: October 12, 2006

October 6, 2006: October 6, 2006

September 28, 2006: September 28, 2006

September 21, 2006: September 21, 2006

September 14, 2006: September 14, 2006

September 7, 2006: September 7, 2006

August 31, 2006: August 31, 2006

August 24, 2006: August 24, 2006

August 17, 2006: August 17, 2006

August 11, 2006: August 11, 2006

August 3, 2006: August 3, 2006

July 27, 2006: July 27, 2006

July 21, 2006: July 21, 2006

July 13, 2006: July 13, 2006

July 6, 2006: July 6, 2006

June 29, 2006: June 29, 2006

June 22, 2006: June 22, 2006

June 15, 2006: June 15, 2006

Comments

Chris

May 11, 2009 at 7:30 pm

You featured the crackberry ad but not the response ad from apple?

http://www.youtube.com/watch?v=2fzmv7YAKek&feature=related

Apple showed em' whos Boss ;)

Juha

May 15, 2009 at 1:53 pm

Heh! Very good, thanks Chris.

Add your comment

HTML will be removed. Web addresses will be automatically hyperlinked.

Anonymous comments are queued before publishing and may take some time to appear. Or you can create an account and your comment will bypass our bureaucracy.

Your comment Name Email (hidden) Website Security check

Tweeted

Overheard

• Mark on Bigger, faster, more productive:
  Fantastic! Finally some vision in establishing a key infrastructure to support New Zealand's future prosperity and commercial competitiveness. Good work Rod, Sam and Steve - your country thanks you for your patriotism!  …
• Margaret Holmes on NZ Institute thumbs down Key's agenda:
  Unfortunately it is not just red tape - it is also the laid back kiwi attitude, compounded by educators who think achieving national standards is a bad thing.
• Tim Marshall on Smile, you’re in New Zealistan:
  The target of higher GDP per capita is all wrong. Aiming for it encourages more production and consumption, often at the expense of quality of life. We need to construct a Genuine Progress Index (GPI) to guide policy. Fr  …
• Peter McL on New note:
  "You got caught up in events at EMI.." and yet shes STILL with EMI - their local branch is distributing her new album. Wonder why?
  
  I blogged some more of Hollies comments on the details behind the fallout  …
• Phil Wollerman on Smile, you’re in New Zealistan:
  Brilliant, insightful article, VH.
  
  This situation has principally arisen because - simplistically - the world no longer wants what we are intrinsically advantaged in supplying.
  
  And yeah, it doesn't look like our co  …
• Anon on Smile, you’re in New Zealistan:
  The answer lies in a) increasing the returns to capital and b) decreasing the cost of capital. To do a) we need to reduce corporate and income taxes and replace them with land, resource, pollution and infrastructure char  …

• Back to top
• Looking for something else? Check the site map
• © 2005–2010 Idealog. All rights reserved. ISSN 1179–3465