• Home
• Magazine
• Blog & Podcast
• Idealog TV
• Directory
• Celsias
• Search:

• Business Magazine of the Year
  MPA Awards 2007, 2008, 2009 & 2010

We have issues

Welcome to Idealog Weekly, the free email newsletter for New Zealand commercial creatives, entrepreneurs and anyone rich with ideas.

We have issues

New ones, and a record number of them too, but that’s actually a good thing.

Subscribers will have a nice, new and generally fresh September-October copy of Idealog in their letterboxes by now. The rest of you will have to huddle at the newsagent Monday onwards, for your copy.

This time around, members of the media will wince uncomfortably at reading Matt Cooney’s story Free Thinking, but there’s plenty more in the rag to feast your eyes on.

I’m looking forward to Matt Suddain’s yarn about the Sony Walkman—yes, it was 30 years ago today when it made that C-90 play—and how it’s changed our world. Then there’s Orion Health that plans to help Barack Obama with his healthcare reforms, four dancing women, corporate sabotage, a new advice column from Lance Wiggs and a magazine typically full of creative ideas and business thinking.

But wait—there’s more, and we’re not talking infomercials either. Folded inside Idealog you’ll find a copy of Celsias. It’s our new eco-news magazine, featuring stories like the new venture that former Bendon baron Stefan Preston has launched with one-time joya teacher Jyoti Morningstar; plus, it’s asking quarrelsome questions like ‘Is Sustainability Dead?’ Well, is it? Read for yourself, and head over to www.celsias.co.nz to get an idea of what the magazine’s all about (hint: it’s not all about the magazine).

This month also sees the rebirth of NZ Marketing under HB Media’s auspices. Brands, marketing, advertising, and media butt heads in that august organ, now 64 pages fat and designed by multi-award-winning art director Adrian Clapperton, the same guy who designs each Idealog. We think you’ll find it a refreshing read.

So there’s three new magazines in a week (phew!). And next Friday we’ll have a new online venture to tell you about, too. Tune back in then.

It rises!

Surely Mega Shark vs Giant Octopus must be one of those needed-to-be-made flicks. Needless to say: don’t look into its eyes.

Crowded creativity

 Unilever has dumped its ad agency after 16 years and reckons it can now rely on the public for its campaigns. That’s a brave step and plenty of agencies will be watching the experiment with some trepidation. First up, it’s crowdsourcing for ideas for the Peperami brand, offering US$10,000 for the best. If the competition works, it could have monumental ramifications for AdLand and possibly, other communications industries. Think about it for a while. Other big brands like BMW, Red Bull and Castle Lager are joining the experiment at ideabounty.com

A mere 63 years

LG’s watchphone is … interesting, but what took so long? It's the 21st centurey, people have phone implants these days! Chester Gould envisaged the two-way wrist radio in 1946 already, and had it upgraded to a TV in 1964.

OMG WTF WAF Eqo!

 Big ups to Eqo Leung and team for making it to the World Architecture Festival (or WAF) 2009 finals in Spain this November.

Leung is among the creative Kiwis featured in the new issue of Idealog. The news of his WAF nomination came after the magazine was on the press, but let’s just say he’s come a long way from earning $13 an hour making architectural models.

The work that impressed the WAF is the Wilson School in Takapuna, purpose-built for special needs students. Leung will have to present at WAF 2009 on how he found the inspiration for the project. Architects from more than 80 countries will attend WAF 2009. However, Eqo’s not our only hope: New Zealand has four other finalists in WAF 2009. They include Fearon Hay (Northern Club) Pacific Environments (Yellow Treehouse Restaurant), RTA Studio (Ironbank) and Warren and Mahoney (NZi3 Innovation Institute).

Only the best

The Designers’ Institute of New Zealand has the list of Best Design Awards finalists ready, and there’s some very cool stuff this year. Take a browse, and get some tickets for the award ceremony on October 16 this year while you’re at it.

AAUG!

Arduino is tinkering for cool cats, and we're pleased to see that MindKits and AUT's CoLab are organising a user group for the likeminded.

So, if you dig the Arduino thing, head over to Playhouse Bar next to Aotea Square besides the iMax building around 6pm on September 3 for a beer or two, and share your project ideas. The AAUG inteds to meet up the first and third Thursday of every month after that, with guest speakers and kit exchanges to go with it.

We talked to Lilipad Arduino toolkit designer Dr Leah Buechley when she was in Auckland in June.

Get offa on clouds

 Short notice on this one, but Saturday the 29th sees the inaugural New Zealand Cloud Camp at Galatos in Auckland.

It’s an unconference for Cloud Computing aficionados, and a rather important one to boot, as that particular form of information processing will be increasingly important for businesses here and everywhere.

Quote of the week

“The power of people is increased because communication is getting faster. If you do something unsustainable, everyone is going to know in about five minutes.”

—Grove Hill winemaker Dave Pearce on themarket realities in our export markets.

More at Idealog online

Read more on our website: web exclusives, opinion, creative directory, Idealog TV, the Idealog blogs and the Idealog podcast. See you at idealog.co.nz.

  Juha Saarinen
  Ideologue, Weekly

Also in Idealog Weekly …

2010-08-27 13:26:59: 128 pages of pure gold

2010-08-20 11:51:54: Total Semi-Permanent

2010-08-13 13:18:18: Life through a lens

2010-08-06 13:54:12: Pie in the sky

2010-07-29 12:38:14: Great ideas come in twos (or more)

2010-07-23 14:16:23: The bounce factor

2010-07-16 14:59:03: What doesn't kill us makes us stronger

2010-07-09 13:46:23: The future is now

2010-07-02 14:45:16: Sneaking around

2010-06-25 13:52:07: Making their mark

2010-06-18 14:18:59: From C-student to CEO

2010-06-11 12:59:50: Walking the talk

2010-06-04 12:06:56: Stars of the small screen

2010-05-28 13:27:44: A job well done

2010-05-21 11:38:39: Story of my life

2010-05-14 13:34:52: Where are the asteroids?

2010-05-07 15:03:09: Get your fancypants on

2010-04-30 14:44:05: Ready, aim, fire

2010-04-23 15:11:14: Lean machine

2010-04-16 13:38:34: It's better when it's free

2010-04-09 11:11:34: Good fortune

2010-04-01 13:47:45: Forward thinking

2010-03-26 14:58:28: Back to basics

2010-03-19 12:43:58: End of the road

2010-03-12 14:29:30: Under the sea

2010-03-05 14:32:56: Race to the bottom

2010-02-26 14:43:20: Small but mighty

2010-02-19 14:43:04: A taste of what's to come

2010-02-12 16:27:05: The case for saving science

2010-02-05 11:20:54: Betting on the bell curve

2010-01-29 11:43:43: Urban facelift

2010-01-22 12:46:42: Back to business

2009-12-18 12:32:14: An Idealog year

2009-12-11 11:32:17: Cultivating creativity

2009-12-04 12:41:50: Beating the data maze

2009-11-27 13:20:20: Into the wild

2009-11-20 12:09:59: Clever Kiwi

2009-11-13 15:24:34: Behind the scenes

2009-11-06 16:14:16: The garlic solution

2009-10-30 17:36:54: Man of the moment

2009-10-23 18:20:02: By the numbers

2009-10-16 16:18:27: Pavlova principles

2009-10-09 18:53:36: The secret of the songbook

2009-10-02 14:52:56: Free and easy

2009-09-25 14:58:12: What the world wants

2009-09-18 14:58:12: A slice of the pie

2009-09-11 16:16:54: Walking man

2009-09-06 22:39:01: A calmer kind of business

2009-08-28 16:14:07: We have issues

2009-08-21 14:15:49: Mincing about in waistcoats

2009-08-14 15:16:48: Wired on pop culture

2009-08-07 14:33:11: Trust is not a commodity

2009-07-31 14:05:29: Fuzzy logic

2009-07-24 12:44:11: Game of life

2009-07-17 15:07:41: Grape expectations

2009-07-10 15:55:03: Blade runners

2009-07-03 16:10:16: Free: another word for nothing left to lose

2009-06-26 17:29:25: Poorly pleased

2009-06-19 13:07:47: The giver

2009-06-12 15:09:07: Buggy on down

2009-06-05 13:15:14: Brand Cambo

2009-05-29 14:46:37: When the going gets tough, go proactive

2009-05-22 14:49:27: Bayerische Wasserstoffmotorenwerke

2009-05-15 13:37:38: Rugger blogger

2009-05-08 16:19:47: Get on our cloud

2009-05-01 14:23:55: Easy Tiger

2009-04-24 10:45:23: Tiki tacky

2009-04-17 15:41:21: The not-so-great indoors

2009-04-03 15:41:21: A site for sore eyes

2009-03-27 12:01:53: Dual control

2009-03-20 12:41:29: Worth their Alt

2009-03-13 11:40:07: Biofuels or bio-fools?

2009-03-06 13:06:03: It's electrifying

2009-02-27 12:05:00: Experience-rich and theory-poor

2009-02-20 08:34:12: It's a hundred-and-fourteen-pager

2009-02-13 10:17:02: Own your mistakes

2009-02-05 11:08:46: Rules—made to be broken

2009-01-30 12:13:46: Money: that's what I want

2008-12-05 12:15:14: Framed by the thousands

2008-11-28 11:53:12: Spank-branding novelty next week

2008-11-21 10:07:48: In the Loop

2008-11-14 12:30:00: Your good health

2008-11-07 15:29:37: Misfits of science

2008-10-31 00:00:00: No absence of colour

2008-10-24 12:55:16: Plain-speaking Peri

2008-10-17 15:17:07: Rebels with a cause

2008-10-10 14:53:35: Seoulipsism

2008-10-03 13:18:51: Fall seven times and stand up eight

2008-09-26 13:20:53: Don't label us

2008-09-19 14:37:12: Bloody Graham

2008-09-19 14:17:45: Dream proposition

2008-09-05 15:21:48: Taxi!!!

2008-08-29 11:24:08: Up-Skilling on Idealog TV

2008-08-22 13:16:57: 144 pages of pure pleasure, plus politics

2008-08-15 11:42:43: Wash down that Lovemark with a Steinie

2008-08-08 12:00:07: Strange journey

2008-08-01 15:17:10: SMElly and happy

2008-07-25 13:24:35: What a dive

2008-07-18 12:19:42: Softly and woolly does it

2008-07-11 11:59:13: The saviour from Timaru

2008-07-04 14:50:24: Last laugh

2008-06-27 10:56:38: King Kev

2008-06-20 12:20:14: Slow ART

2008-06-13 11:56:13: Killing two birds with methane

2008-06-06 11:41:39: A combine harvester

2008-05-30 11:55:00: Gold paint

2008-05-23 12:01:40: Rock, out

2008-05-16 10:44:03: Goodwill hunting

2008-05-09 11:53:04: No wine jokes please

2008-05-02 11:51:55: Who's bad?

2008-04-24 13:23:02: Succession success

2008-04-18 13:41:43: Out now or thereabouts

2008-04-11 12:52:49: Paint by numbers

2008-04-04 14:24:53: Reincarnated good

2008-03-28 15:26:16: Making it

2008-03-20 17:03:39: Knock three times

2008-03-14 12:31:52: The customer is always tight

2008-03-07 11:56:55: Beautiful words

2008-02-28 12:55:22: Goodnight, I'm off to work

2008-02-22 12:15:19: The art issue

2008-02-15 11:31:15: Straight to the top

2008-02-08 16:05:53: H for hot

2007-12-13 14:52:13: Nothing in common? Perfect

2007-12-06 12:50:32: Who needs a beer?

2007-11-30 12:37:37: Dirty secret goes public

2007-11-23 13:28:24: Don't speak

2007-11-16 17:01:13: Worthy work (and free beer)

2007-11-02 20:07:12: East meets best

2007-10-25 12:47:59: Raid the fridge

2007-10-19 09:18:05: Looking good

2007-10-13 10:20:34: Can't miss it

2007-10-05 12:55:52: Fresh meat delivery

2007-09-28 11:49:23: If the walls had eyes

2007-09-21 04:13:23: Phoenix rising

2007-09-15 04:32:01: Can we fix it? Yes we can

2007-09-06 19:00:00: Feats of social engineering

2007-08-31 09:01:09: Doesn't bite

2007-08-24 13:21:33: Telling us where to go

2007-08-16 23:00:00: Tomorrow time

2007-08-10 12:15:51: Going West

2007-08-03 12:35:31: How to ... be your business

2007-07-27 14:11:06: Freaky food

2007-07-20 15:05:00: Meet the neighbours

2007-07-12 12:16:19: Free Hollie

2007-07-06 09:03:58: Green queen

2007-06-29 08:59:24: The truth about youth

2007-06-21 16:03:33: Walk this way

2007-06-14 17:58:53: Times ten

2007-06-07 15:13:55: The ape woman needs a label

2007-06-01 08:51:45: Impossible is something

2007-05-25 14:53:52: Yeah, we're still here

2007-05-11 14:43:35: Trophy time

2007-05-03 15:49:14: Friends with the band

2007-04-23 23:00:00: Why worry?

2007-04-19 16:08:21: Done by the big jobs

2007-04-12 22:34:29: A rockin' good read

2007-04-05 13:54:05: No fear

2007-03-29 21:54:07: Out to pasture

2007-03-22 15:38:14: Hip-hop and The Human Touch

2007-03-15 14:27:49: Crazy Frog and Billy T

2007-03-10 01:00:00: The Benadryl edition

2007-03-01 14:30:53: We can be Xero

2007-02-22 17:17:14: Back on board

2006-12-15 12:34:29: Free beer

2006-12-08 11:09:40: December 8, 2006

2006-12-01 10:13:51: December 1, 2006

2006-11-24 13:38:37: November 24, 2006

2006-11-16 12:08:37: November 16, 2006

2006-11-09 12:13:04: November 9, 2006

2006-11-03 13:27:12: November 3, 2006

2006-10-26 13:39:26: October 26, 2006

2006-10-19 16:11:46: October 19, 2006

2006-10-12 17:31:36: October 12, 2006

2006-10-06 10:16:05: October 6, 2006

2006-09-28 16:19:29: September 28, 2006

2006-09-21 15:42:31: September 21, 2006

2006-09-14 13:56:38: September 14, 2006

2006-09-07 00:00:00: September 7, 2006

2006-08-31 00:00:00: August 31, 2006

2006-08-24 00:00:00: August 24, 2006

2006-08-17 00:00:00: August 17, 2006

2006-08-11 00:00:00: August 11, 2006

2006-08-03 00:00:00: August 3, 2006

2006-07-27 00:00:00: July 27, 2006

2006-07-21 00:00:00: July 21, 2006

2006-07-13 00:00:00: July 13, 2006

2006-07-06 00:00:00: July 6, 2006

2006-06-29 00:00:00: June 29, 2006

2006-06-22 00:00:00: June 22, 2006

2006-06-15 00:00:00: June 15, 2006

Tweeted

Overheard

• Steve on Bottled inspiration:
  Next time you're in Barcelona make sure you stay at the famous Hotel Palace where Antipodes is stocked in the mini-bars and served in the restaurant.  …
• tony on Multi-purpose car park design pushes the sustainability envelope :
  You mean pushing the BS envelope.how can a carparking building be sustainable. Doesnt matter how many wind turbines you put on it......cars arent sustainable in their current guise. It like ...  …
• ash on Wellingtonian's boggy blog design piece gets anti-attention:
  cool idea..but is it a smooth wipe too!?  …
• Tamara Pitman on Misery, Inc.:
  Really never thought that she was a New Zealander, her artwork is sooooooo unquie. Really one of my inspirations now :D  …
• Noel mRoberts on The people's court opens for business:
  At last a N.Z. building design that is original,creative and exciting. So different from the standard rectangular concrete and marble structures that have become the N.Z.standard over many years. Well ...  …
• Bel on Camera never lies:
  Oh my. Very excited about this! Saw the doco at the festival a few years back and it was both funny and moving - can't imagine how kick-ass it will ...  …

• Back to top
• Looking for something else? Check the site map
• © 2005–2010 Idealog. All rights reserved. ISSN 1179–3465