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We're all accustomed to seeing ads between our favourite TV shows. But, in an effort to match its mission, Kiwibank has flipped the script and decided to fund its own TV show. In the lead up to the launch of Mind Over Money with Nigel Latta, a primetime series that explores the psychology of money and aims to help New Zealanders better manage it, we speak to TVNZ about the bank’s pioneering approach.