GymGuru is taking the gym outdoors, with its homegrown fitness equipment being trialled in Auckland's Sommerville Park, Howick Domain and Logan Carr Reserve.
GymGuru consulted with both councils (who purchased the gear at cost rate) and community boards before bringing its products to market, whittling the product development list down to five launch products: an elliptical cross trainer, a stationary bike, a seated overhead press, a seated leg press and a hip flexibility swing.
Managing director Brett Forsyth says all the machines have been ruthlessly tested and peer reviewed by some of the best, including Sports Performance Research Institute (SPRINZ, part of AUT), Callaghan Innovation, Napier-based product and industrial design company AXIA and Team New Zealand America’s Cup designer Richard Karn.
“One common desire was for community place-making in the form of recreation points,” says Forsyth. “Our product creates a solution to this desire by establishing fitness destination points, which can become social meeting areas within communities.”
There are plans to roll out free gym equipment to more areas across Auckland next year. GymGuru is also looking at launching its equipment in Australia and the US once it has been fully tested here.
"There are many under-utilised open spaces in New Zealand, which given the right equipment will really help entice people outside, address work-life balance, and do this by combining workout routines with the great outdoors.”
Forsyth says GymGuru's gear is low maintenance and can be used by any person, regardless of their age, body type and physical condition.
The idea was spawned after a trip to China revealed how popular outdoor training was over there, he says.
“But the machines they used were such poor quality they’d never have stood up to New Zealand’s tough safety requirements and would quickly have become a burden on our councils and a health and safety risk for the public.”