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What does the failure of Feltex teach us? Among the straightforward business lessons about spending less then you earn, there’s also the question of innovation. When all carpet makers competing on price and quality the only space left is to innovate

What does the failure of Feltex teach us? Among the many straightforward business lessons about spending less then you earn, there’s also the question of innovation. When all carpet makers competing on price and quality the only space left is to innovate. So where was Feltex’s Blue Ocean Strategy? Find out in Kiwi FM's weekly 'What's the Big Idea' with Idealog—subscribe to the podcast or listen to the audio.