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2degrees cracks a million customers, hints at next step

2degrees yesterday revealed it had crossed the one million customer mark as it continues to grab share from Telecom and Vodafone after three years in the market.

2degrees yesterday revealed it had crossed the one million customer mark as it continues to grab share from Telecom and Vodafone after three years in the market.

2degrees 1 million customers

Chief executive Eric Hertz said that made up 21 percent of the total mobile market by customer numbers.

A third of 2degrees customers had brought their 021 or 027 number to the network.

And according to a Fairfax story, the next step may be the fixed-line market.

Hertz told BusinessDay 2degrees could establish a joint venture or partnership with an existing provider to take on Telecom and Vodafone in offering bundled deals for mobile, fixed-line phone and internet services.

"There are lots of good opportunities out there to do something in some way. We are exploring those possibilities," he said.

Since it entered the fray in 2009, 2degrees has moved into serving the business market, become an approved provider to government and expanded to staff of more than 700.

“Seeing three players compete to win – and keep – customers is a fantastic outcome for all mobile users. Competition is bringing down prices and increasing the range of devices available. ”

Hertz said 2degrees had grown faster than expected and that there was more to come.

“We’ve got more of this ‘simple innovation’ up our sleeve," he said.

“New Zealand remains an attractive market for a mobile innovator. There are still great opportunities to deliver better value for New Zealanders.”