2012-01-26 10:05:13 // Siobhan Leathley
// The Idealog Blog
| 4 comments
Despite the spread of technologies such as MySky and Tivo, designed to cut out ad breaks, TV ad revenue continues to increase.
2012-01-19 17:11:05 // Siobhan Leathley
// The Idealog Blog
Next month marks the opening of a fresh exhibition, Millennium Magazines, at the museum of Modern Art in New York – and a Kiwi magazine has been picked to feature in it.
2012-01-11 17:25:11 // Kaleb Francis
// The Idealog Blog
| 9 comments
IntoNow, Shazam, Twitter and YouTube have managed to successfully merge the offline and online worlds.
2011-12-08 15:59:54 // Design Daily Team
// The Idealog Blog
Readers of Home New Zealand magazine will no doubt have spotted a few changes on its pages.
2011-11-25 15:33:44 // Cath Winks & Esther Goh
Sky and TVNZ have, at last, confirmed they are indeed launching a joint pay TV service – as predicted weeks ago over at our sister site StopPress.
2011-11-22 10:28:03 // Cath Winks
| 6 comments
Hamilton company Print House has won the rights to introduce technology into New Zealand that allows a video screen to be placed within printed material.
2011-11-10 09:54:44 // Esther Goh
We may have come away from the Maggies empty-handed, but we're still celebrating at Idealog HQ: our sister mag Good’s December/January 2011 issue took the awards by storm and beat out competition from across all five categories to emerge as Magazine Cover of the Year.
2011-11-03 14:16:07 // Ben Fahy
// The Idealog Blog
TVNZ is out to reproduce the success of interactive, digital Emmy award-winning, Ondemand-only show Reservoir Hill with a follow-up along similar lines: a new spoof comedy show called Auckland Daze.
2011-11-01 15:13:20 // Cath Winks
| 2 comments
The Herald’s TimeOut section has been reinvented as an interactive print product, leading APN to claim to be the first New Zealand publisher to launch an augmented reality app.
2011-10-14 10:40:05 // Cath Winks
| 1 comment
The Newspaper Publishers’ Association is out to prove that print still works, and today it's launching a fresh campaign playing on the emotional connection Kiwis around the world have with New Zealand.
2011-10-11 13:56:47 // Cath Winks
Maori Television has officially topped the ratings stakes as the most watched free-to-air broadcaster for Rugby World Cup 2011.
2011-10-04 14:32:06
// The Idealog Blog
New e-readers present great opportunities for news media, says Frédéric Filloux, but flexibility will be paramount.
2011-09-28 11:50:29 // Esther Goh
| 1 comment
Auckland-based author-turned-publisher Jill Marshall is taking on traditional publishing houses with Pear Jam Books.
2011-09-15 12:05:12 // Esther Goh
| 9 comments
Room for public debate is shrinking with the New Zealand media becoming a plaything of global shareholders and economising, digitising and monetising, researchers warn.
2011-09-14 10:15:11 // Idealog
Having established a firm foothold locally, Eventfinder is taking its event marketing platform to the Australian market – and if its initial reception is anything to go by, promoters and organisers across the ditch are lapping it up.
2011-09-12 10:18:28 // Idealog
From microsites to virtual memorial walls, the media is marking the 10th anniversary of 9/11 with all that digital technology has to offer.
2011-09-07 10:36:37 // Ben Fahy
Fashion Quarterly is about to add a bit of class to the worlds of food and interiors, taking it inside with Fashion Quarterly Entertaining.
2011-08-24 10:47:04 // Ben Fahy
Online spending always seems to be on the up every time the IAB releases its quarterly year-on-year ad revenue reports and figures released for Q2 are no exception.
2011-08-22 13:56:32 // Ben Fahy
Magazine and newspaper readership is holding more or less steady – but circulation numbers are a different kettle of fish entirely.
2011-08-19 09:54:42 // StopPress Team
| 2 comments
Rawdon Christie and Toni Street will be the faces of Breakfast on Saturday mornings from next month.
2011-08-01 09:09:50 // Esther Goh
| 2 comments
The media and entertainment industries need to sort out their digital strategies, warns PriceWaterhouseCoopers. But as always, it's a matter of figuring out how to make it pay.
2011-07-27 12:00:58 // Ben Fahy
As consumers gravitate towards environmentally and socially responsible products, brands are ramping up their efforts to show their green stripes, and APN has joined the fray by launching Element, an insert magazine with a sustainability bent.
2011-07-12 11:50:20 // Vanessa Ellingham
// The Idealog Blog
What happens when the News makes the news? We round up the best media coverage, so you don't have to
2011-02-09 09:29:38 // Deirdre Robert
// The Idealog Blog
| 1 comment
If all the social media platforms went to high school together, which platform would be cast as the gossip girl, the jock, the prep, or the band geek? Ethan Bloch offers this awesome graphic interpretation.
2010-12-01 09:02:40 // Design Daily Team
// The Idealog Blog
The good folks at Tangible Media—publishers of Design Daily and magazine titles like Idealog and NZ Marketing—have stumped up with a very generous Christmas offer indeed. Subscribe to one (or a few) of their numerous magazine titles before Saturday December 4, and you’ll receive a very pretty looking 40 percent off the retial cover price. And to add even more yuletide cheer, 10 lucky subscribers will also snag a 12-pack of Monteith’s Single Source Lager.
2010-09-20 12:53:23 // David MacGregor
// Idealog #29: workshop
| 2 comments
If money is made between the content, what happens when the content is gone?
2010-08-13 09:35:19 // Design Daily Team
// The Idealog Blog
Rotorua is set to go a little creatively crazy next week when it hosts its fifth annual artsMAD (art, media, architecture and design) event. The free event is put on by the Rotorua District Council (RDC) and brings artists, architects and designers together to share their inspirations with the community.
2010-07-08 11:29:26 // Matt Cooney
// Idealog #28: now
You know the television scene is getting weird when TVNZ launches a new channel on Sky’s pay platform. But Eric Kearley, the broadcaster’s new head of digital, reckons it heralds a new age of co-operation in New Zealand media. Others say TVNZ is already irrelevant. So is Kearley just rearranging the deckchairs?
2009-12-04 12:44:07 // Julie Starr
// Idealog #24: features
| 1 comment
In a Wellington corridor, Nat Torkington laid down a challenge—and sparked a small revolution. Julie Starr reveals how a loose collection of determined Kiwi innovators are using public data to change the ways that politicians, public servants, companies and people communicate. But is the country ready? Plus streetwise and now open.
2009-11-27 09:36:46 // Amanda Cropp
// Idealog #24: features
| 1 comment
Reality TV is old-school: Natural History New Zealand has been doing it for decades, bringing the weird, wild and wonderful into our living rooms. They’ve learned what viewers like, how to build happy relationships with US media monoliths and proved there’s more to New Zealand than birds. Amanda Cropp meets NHNZ’s wild things. Plus upping the wow factor and an outsider’s view.
2009-11-19 12:52:49 // Kris Herbert
// Idealog #24: now
| 1 comment
Online maps are low-res, low-impact and usually low-rent. But a Christchurch company has mapped the city in high-res—including some local interiors.
2009-11-13 09:32:40 // Florence Noble
// Idealog #24: features
When Jaquie Brown frets on television about the shape of her head, she has Gerard Johnstone to thank. The writer, director and editor of The Jaquie Brown Diaries spends much of his time plotting his star’s most uncomfortable adventures—and the rest getting them to air. Florence Noble—part of the new series cast—tracks his journey from stunt school drop-out to creating our funniest sitcom.
2009-10-02 11:23:14 // Matt Cooney
// Idealog #23: features
| 5 comments
We pay for the Herald, but not for its website; we’ll give money to Sky while we let the state-owned TVNZ struggle. As business thinkers proclaim the age of the free and Rupert Murdoch heads a fightback, Matt Cooney asks if we really know the value of a dollar. Plus keep on giving.
2009-09-28 08:15:00 // Su Yin Khoo
// The Idealog Blog
Here's the video that pitched Sesame Street to the networks in 1969. Great insight into how they researched for and developed the show.
2009-09-25 08:57:33 // Mike Booker
// Idealog #23: celsias
| 1 comment
Johnny Rotten once mocked the Queen; today he saves his sneer for New Zealand butter. Our key export markets are increasingly in the grip of environmental and social activism, led by a virtuous circle of consumers and supermarkets. Some Kiwi exporters are on to this rapidly growing and mutating phenomenon. Others, Mike Booker discovers, haven’t a clue.
2009-09-24 11:33:34 // David MacGregor
// Idealog #23: workshop
| 1 comment
The campaigns that no-one wanted point the way to tomorrow’s social marketing.
2009-08-21 11:00:05 // Felicity Monk
// Idealog #22: features
Ben King and Adam Bryce are on a mission to democratise art. With a beer budget and a billionaire’s contact book, they dream of kick-starting a new street culture scene in Auckland. Felicity Monk meets the founders of Plaything Gallery. Plus bring the noise
2009-08-16 20:22:26 // David MacGregor
// The Idealog Blog
Sanky, founder of AllOfUs an innovative interactive design firm in London, explains how a 10-year-old can get inside Einstein's head.
2009-08-16 17:23:44 // David MacGregor
// The Idealog Blog
| 1 comment
Legendary designer David Carson engages with spontaneity, wit and insight at Semi-Permanent. Well … wit and insight …
2009-08-08 16:24:30 // Ben Kepes
// The Idealog Blog
Doug Casement from Renaissance tells about building relationships and pitching for coverage with mainstream media
2009-07-28 10:26:21 // Matt Cooney
// The Idealog Blog
| 11 comments
Barry Colman invited a firestorm when he announced that the NBR would stop publishing all its content online for free, and instead would save some of its material for paid subscribers. A week later, how’s he doing?
2009-07-14 12:06:15 // Matt Cooney
// The Idealog Blog
Jetstar should be grateful its aggrieved passengers aren't also country musos—unlike Dave Carroll, who is more than a tad annoyed at the way baggage handlers in Chicago handle guitars. The result: 2.5 million views on YouTube—and nearly 14,000 comments—in just a week.
2009-06-20 14:01:37 // Jason Kemp
// The Idealog Blog
| 2 comments
Until very recently the trade-off between richness and reach with media and communications tools on the internet has seen mixed results but we are very close to some exciting breakthroughs.
This means news is old when it gets through the media process as savvy consumers have already engaged to some extent in a myriad of ways (mostly online) and this alters the secondary ripples and impacts as well.
2009-05-23 15:05:06 // Lauren Bartlett
// Idealog TV
| 1 comment
Shape your brand one tweet at a time, says social media expert Juliette Powell. You can kiss us if you want, Juliette.
2009-05-22 17:52:24 // Lauren Bartlett
// Idealog TV
Lauren Bartlett meets a key VC to find out why Kiwi companies should be heading to the subcontinent.
2009-04-30 10:29:01 // Lauren Bartlett
// Idealog #20: now
| 1 comment
Jasmin Ziedan thought her employer should do things differently—so she bought the company
2009-02-20 12:26:40 // Ben Kepes
// The Idealog Blog
Feminist, political activist, translator, publisher and filmmaker Tesanovic is a creation of the 1999 Kosovo war. She wrote a war diary based on the war Diary of a Political Idiot.
2009-02-20 11:08:03 // Matt Cooney
// Idealog TV
Adrian Holovaty is reinventing online journalism, where the data tells the tale and statistics never lie
2009-02-20 10:46:02 // Matt Cooney
// The Idealog Blog
There's an authentic community building around Webstock. What better place to learn about creating others?
2009-02-20 09:41:02 // Ben Kepes
// The Idealog Blog
Russell Brown is a blogger, a journalist and (according to traditional media) an ‘internet specialist’. So what are the trend that are at the forefront of publishing at the moment?
2009-02-19 15:04:57 // Ben Kepes
// The Idealog Blog
Adrian is a journalist (ahhh—that’s a good thing—a dying breed) and a developer of web apps for washingtonpost.com, lawrence.com and LJWorld.com. If that wasn’t enough he also co-created Django, the open-source development framework.
2009-02-19 12:24:06 // Ben Kepes
// The Idealog Blog
Meg Pickard is the head of communities and user experience for guardian.co.uk. She points out that users interact with content in many different ways. Consume, React, Curate, Create
