Articles tagged ‘andy blood’

Andy Blood and David Walden
2009-05-07 11:51:32 // Vincent Heeringa // Idealog TV
If you’re the incumbent, disruption spells disaster. Right? Not so, say Andy Blood & David Walden of TBWA\Whybin. Here’s how they they welcome disruption
The disruptive advantage
2009-05-14 15:02:04 // Vincent Heeringa // The Idealog Blog
Disruption is the word of the moment for business books: YouTube is disrupting TV; Skype is disrupting telecomms; free is disrupting, well, everything. If you’re the incumbent, disruption spells disaster. So it’s a surprise to find a global incumbent, advertising agency TBWA—recently named 24th in the Top 50 Most Creative Companies by Fast Company magazine—make disruption a core plan for business development. I asked TBWA\Whybin chief executive David Walden and executive creative director Andy Blood: just what’s wrong with the status quo?

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